30 Mar 2022 /

Luminii are delighted to have provided commercial due diligence (CDD) support to Guinness Ventures (“Guinness”) on their investment into Forestreet, a next-generation AI-powered automated research platform.

The new funding empowers Forestreet to further disrupt the research sector, enabling those who have been traditionally locked out from research services by expense and exclusivity to access affordable, best-in-class research analytics, via a subscription model.

At a time when phenomena can be attributed to data values from assigned data points, so much has become instrumented. In fact, data experts argue that with modern analytics, it is impossible for an entity to not generate data. Operating physical systems, transaction processing, communications sending, and movement in a world full of sensors generates data as a by product. So what’s all this data worth? Data’s value trickles down to its uniqueness, how it will be used, and by whom. Understanding the value in these small bits of information that need gathering, sifting, and analysing is a tricky proposition, particularly because organisations cannot nail down the value of data until they are able to clearly specify its uses, immediate or potential. Thoroughly analysed data may yield nothing or yield the key to launching a new product line or making a scientific breakthrough. It could affect just a small percentage of a company’s revenue today, but it could be a key driver of future growth.

Many organisations have seen this potential and are hungry to use data to grow and improve performance. Multiple players are also seizing market opportunities created by this explosion in demand. There are many steps between raw data collection and the actual application of data-derived insights. These have created openings to monetize and add value at many points along the way. Complex data ecosystems have consequently been rapidly evolving. Providing cutting-edge tech at a fraction of the cost. Forestreet was founded 5 years ago by Alex Miller, former COO of Octopus Ventures and David Doyle, a former PWC partner. The London-based company has been developing its technology with and providing services for some of its marquee clients, including three of the ‘Big Four’ consultancies and several leading investment firms.

Forestreet provides independent advice to executives on selecting the right partners in order to convert digital strategies into commercial success. To support this proposition, Forestreet has developed its own proprietary database of over 29K global digital change agents.

Forestreet’s automated research platform can map every company and product in a market down to feature level on demand to provide real-time, data-led insights. The firm’s mission is to democratise data and provide unbiased insights into the world’s technology markets. It aims at ignoring marketing spend and spin, thereby ensuring all companies can access insights to support innovation and productivity.

"Luminii are delighted to have supported Guinness on this transaction. This is yet another deal that helps to further strengthen our credentials in the TMT sectors, particularly within insights and data analytics, having worked on several deals in this space recently. We wish Guinness and Forestreet's management team continued success for the future." - Lushani Kodituwakku, Managing Director, Luminii Consulting

  • To date, Lushani and her team have supported me and Foresight on over 20 deals. They have consistently delivered high quality CDD reports, always against tight deadlines and to above expectation. They offer good value for money. Luminii are quick to understand our needs, offer sound advice and support on complex topics. Their ability to tailor the scope to our needs, focus on the core issues of each project and not being afraid to give their opinion backed by sound research and analysis is a great benefit to us. I would recommend their services without hesitation.

    Private equity investment firm with circa £4 billion of assets under management

  • We were impressed with Luminii. They delivered what they promised; the information was useful and actionable, which is what we were looking for. In addition, they were responsive and timely, and the team liked the way Luminii worked. Would we recommend them if someone called us? We definitely would, with an enthusiastic recommendation.

    Board of Directors of a global SaaS Company, UK

  • Luminii Consulting proved themselves to be a highly flexible and dedicated team who delivered a high quality CDD report in a complex tech sector. They were able to cover a wide scope across multiple geographies to a strict deadline and provided us with the required insight and strategic advice to make an informed decision. We appreciated their effort and enjoyed working with the Luminii team.

    Private equity and venture capital with £9.1bn worth of funds under management

  • Lushani and her team at Luminii delivered a high quality CDD report that exceeded our expectations. We were particularly pleased with the post deal recommendations and informed opinions contained within the report. We wouldn't hesitate to use Luminii's services again on future projects.

    Leading mid- market private equity firm

  • We engaged Luminii Consulting for a very targeted piece of commercial diligence in a very short timeframe. Luminii produced an outstanding report exactly on scope in what is a niche market segment. Moreover they managed to produce it in a very short period of time which was essential to getting the deal done.

    Leading independent investment manager with funds of over £1 billion under management

  • We enjoyed a strong working relationship with Luminii Consulting. Their work went above and beyond the scope of the CDD and offered strategic insight and advice that has since helped us with both our post-deal strategy and business development.

    Leading SaaS provider of Identity & Access Management (IAM) software, IDaaS and Identity API

  • Luminii supported the recent MBO with Foresight Group and Signature Property Finance (SPF), providing strategic insight which has enabled the management team to transform their route to market. The CDD report gives SPF valuable intelligence into the competition; market trends; customer feedback and the opportunities that are within the marketplace. The report has been useful to segment data, share customer feedback with the wider SPF team, enabling them to attack the competition and continue to deliver a quality service to brokers/direct clients. Overall, a really insightful report that gives the Management team really useful intelligence.

    Finance lender providing short term property finance