Luminii provides CDD support to Foresight on their investment in Newsflare
Luminii are delighted to have provided CDD support to Foresight Group LLP (“Foresight”) on their investment in Newsflare Limited (“Newsflare”), a global licensing platform and marketplace for user-generated video content.
Newsflare is a marketplace for the monetisation of user generated video (“UGV”) and currently has one of the leading fully-rights cleared UGV libraries in the world. Funds will be used to increase Newsflare’s global footprint, grow its team, and expand its Studios and Marketplace business across Europe, North America and Asia.
Newsflare was co-founded in 2011 by Jon Cornwell, CEO, and is headquartered in London with teams in Los Angeles and New York. Newsflare is a marketplace for the monetisation of user generated video (“UGV”) and has one of the largest fully-rights cleared video libraries in the world, with over 244,000 licensable videos currently on its platform.
Over recent years, there has been a steady proliferation of high-quality digital video cameras on smartphones, drones, dashcams, GoPros and home video security systems, which has led to an explosion in the supply of UGV. As UGV is recognised as highly credible content and an effective means to drive audience growth and engagement, it’s become a key source in supplying the creative media landscape.
Newsflare shares the revenues it generates with a 45,000+ strong global member base of filmers who capture the diverse, unique and powerful new video content it licenses. This funding round, led by Foresight Group together with existing investor Edge Investments, will enable Newsflare to grow the number of fully licensed UGV clips on its cutting-edge platform and accelerate growth. The business’ proprietary technology and Trust Algorithm™ authenticates IP ownership and allows customers – including the world’s leading media companies, brands, agencies and social media platforms – to discover and license UGV content quickly and safely.
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